Tuesday, September 22, 2009

Nike Air Max LeBron VII NYC Artist Series



Continuing the artist series efforts for LeBron James’ latest signature sneakers, we get a look into the NYC version, created by local artist Tomokazu Matsuyama. Focusing heavily on a reincarnation theme, Matsuyama encrusted 700 Swarovski crystals into a pair of the kicks, following a Japanese Bubbhist-inspired design utilizing the numbers 0, 1, 2, 3, and 4.

The numbers “0″ and “1″ relate to birth and reincarnation in the Japanese Buddhist tradition, with the number “4″ traditionally symbolic of the world “perish”. Interconnected by thin lines, the numbers come to represent the order and chaos of life, connection with others and ultimately reincarnation. The one-of-a-kind design has more that 700 Swarovski crystals individually affixed to the shoes. The crystals represent the Asian philosophy “Gyokuseki-Konko”, implying that life is an amalgamation of rocks and jewels. These crystals also capture the aesthetic of eternity and the minimal beauty of the reincarnation concept




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